How do real estate brokerage franchises work?

An independent brokerage operates under a national brand and pays fees — often a share of commission — in return for the brand, systems, training and referral networks.

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Real estate franchise & partner programs (2026)

Brokerage franchises and property-services brands recruiting franchise owners, agents and referral partners.

7 open programs · updated 2026-10-12 · Create a partner profile

7 open programs

R.E. Cost Seg

Real estate

R.E. Cost Seg Partner Program

Commissions for advisors referring cost segregation studies.

Referral partner

Terms on requestForwarded to brand

Guesty

Real estate

Guesty Affiliate Program

Earn up to $5,000 per referred property manager.

AffiliateReferral partnerPartnerStack

Up to $100 for the first listing and $50 for each additional listingForwarded to brand

BetterLife Real Estate Funding

Real estate

BetterLife Real Estate Funding Affiliate Program

Flat referral fee per funded real estate investor loan

Referral partnerAffiliatePartnerStack

$700 flat per funded loanForwarded to brand

Coldwell Banker

Real estate

Coldwell Banker Franchise

Franchise a real estate brokerage under the Coldwell Banker brand

Franchisee

Terms on requestForwarded to brand

Redfin

Real estate

Redfin Partner Agent Program

Agents keep their brokerage and receive Redfin buyer and seller referrals

Agent / brokerReferral partner

Pay-at-close referral fee, no upfront costsForwarded to brand

Engel & Völkers

Real estate

Engel & Völkers License Partnership

Open a premium real-estate shop as an Engel & Völkers license partner

Franchisee

Terms on requestForwarded to brand

RE

RE/MAX

Real estate

RE/MAX Franchise

Open a RE/MAX real estate brokerage under a globally recognized brand.

FranchiseeAgent / broker

Terms on requestForwarded to brand

Questions

How do real estate brokerage franchises work?: An independent brokerage operates under a national brand and pays fees — often a share of commission — in return for the brand, systems, training and referral networks.