The best email marketing affiliate programs in 2026 pay recurring commission: MailerLite pays 30% for the lifetime of the customer, Kit (formerly ConvertKit) pays 50% for the first 12 months and then a recurring cut for active affiliates, GetResponse pays 40% to 60% for a year, and beehiiv pays up to 60% monthly for a year on newsletter creators. Agencies should look at Klaviyo, ActiveCampaign and Mailchimp partner programs instead, which pay through services revenue and perks rather than a published commission.
Email tools are some of the best products to promote as an affiliate, for one boring reason. Nobody wants to migrate their list. Once a customer is in, they tend to stay for years, and recurring commission compounds on that.
Live table: open email marketing affiliate programs
These rows come from current listings in the PartnersWatch software directory. Each rate is what the brand states on its own partner page. Confirm it there before you promote.
| Program | Partner types | Terms | Model |
|---|---|---|---|
| MailerLite | Affiliate | 30% recurring for the lifetime of the customer | Recurring |
| Kit | Affiliate | 50% for 12 months, plus 10-20% recurring after 12 months at Bronze/Silver/Gold tiers | Recurring |
| GetResponse | Affiliate | 40% for 12 months, rising to 50% (50+ sales/yr) or 60% (100+ sales/yr) | Recurring |
| beehiiv | Affiliate, Agency | Up to 60% of referral revenue monthly for 12 months | Recurring |
| AWeber | Affiliate, Referral partner | 30-50% recurring, tiered by new paid accounts referred in 12 months | Recurring |
| Moosend | Affiliate | 30-40% recurring, tiered by paid accounts referred | Recurring |
| Sender | Affiliate | 30-40% lifetime recurring, by tier | Recurring |
| Omnisend | Affiliate | 20% recurring for up to 24 months | Recurring |
| Flodesk | Affiliate | $15 per win (affiliate); 50% for 12 months (approved partner) | Recurring |
| Brevo | Affiliate | Fixed commission per referral that subscribes (amounts not listed on the page) | Flat fee / bounty |
| systeme.io | Affiliate | 60% lifetime recurring | Recurring |
| Leadpages | Affiliate, Agency, Integrator / MSP | Up to $400 per referred customer depending on plan (page markets 30% recurring) | Recurring |
And the agency and partner tracks, where the money comes from client work:
| Program | Partner types | Terms | Model |
|---|---|---|---|
| Klaviyo | Agency, Integrator / MSP | On request | — |
| ActiveCampaign | Agency, Reseller, Referral partner | On request | — |
| Mailchimp | Agency, Referral partner | On request | — |
| HubSpot | Agency, Reseller, Integrator / MSP | On request | — |
For every recurring software program, not just email, see the recurring affiliate listings.
Lifetime, 12 months, or a flat fee
The rate is the first number everyone looks at. The duration is the one that decides your income. Here's how the main programs split.
Lifetime recurring. MailerLite pays 30% of every payment for as long as the referred customer stays. AWeber's Advocate program pays 30% to 50% recurring for as long as accounts keep paying, with 50% reserved for advocates who bring 500 or more new paid accounts in a trailing 12 months. Sender pays 30% to 40% lifetime by tier. Moosend pays 30% for 0 to 5 referred paid accounts, rising to 40% at 36 or more.
Twelve months, higher rate. Kit pays 50% for 12 months. GetResponse pays 40% for 12 months, rising to 50% at 50+ sales a year and 60% at 100+. beehiiv pays up to 60% of referral revenue monthly for 12 months, with a 60-day cookie.
Capped beyond a year. Omnisend pays 20% recurring for up to 24 months with a 60-day attribution window and a dedicated affiliate manager.
Flat fee. Brevo pays a fixed commission per referral that subscribes, with a 90-day cookie, tracked through PartnerStack. The amounts aren't listed on its program page.
Which is better? Do the maths with your own numbers. Take a $30 a month customer:
- 30% lifetime earns $9 a month. Over 12 months that's $108. If they stay three years, $324.
- 50% for 12 months earns $15 a month, so $180, then stops (unless you hit a recurring tier).
The 12-month deal wins for year one and loses if customers stay past 20 months. Small business email lists do tend to stay that long. Creators who launch, try, and quit within a year don't. So the right program depends on who you're sending.
MailerLite affiliate program
If you search "MailerLite partner program", this is what you'll find, and it's the one I'd recommend to most bloggers starting out. MailerLite pays 30% recurring for the lifetime of the customer. Anyone can apply. Affiliates get a dashboard, free promotional assets and a monthly affiliate newsletter. Earnings build up in an open balance before payout.
Why it's a good first program: MailerLite has a generous free tier, so it's easy to recommend honestly. The catch is the same thing. Plenty of your referrals will stay on free, and 30% of zero is zero. Your income comes from the ones who grow.
Kit (ConvertKit) affiliate program
Kit, formerly ConvertKit, pays 50% of what a referred creator pays in their first year. Affiliates who refer 10, 50 or 100+ paying customers a year reach Bronze, Silver or Gold and keep earning 10% to 20% recurring after month 12. You have to apply.
Kit's audience is creators: writers, podcasters, course sellers. If that's your readership, the first-year rate is hard to beat. If you'll only send a handful of customers a year, you won't reach the tiers, and income stops after 12 months per customer.
beehiiv partner program
beehiiv is the newsletter-first option. Up to 60% of referral revenue monthly for 12 months, tiered by lifetime conversions, with a 60-day cookie. Referred users get a 14-day trial and 20% off their first three months, which makes the pitch easier.
This is the one for anyone writing about newsletters, the creator economy or media businesses. Searching "newsletter affiliate programs" mostly leads here and to Kit.
GetResponse, AWeber, Moosend and Sender
These four are the workhorses. Less buzz, solid recurring terms.
GetResponse is the strongest of the group if you can produce volume, with its 60% Gold tier and 1:1 time with the head of affiliates at that level. AWeber is lifetime and free to join, with a unique referral link and a toolkit. Moosend and Sender both tier from 30% to 40%. Sender reviews applications within one to two business days and adds discount codes for your audience on higher tiers, which can lift conversion more than an extra 10 points of commission.
Brevo affiliate program
Brevo is different. It pays a fixed commission per subscriber rather than a percentage. The 90-day cookie is the longest among the email tools here. Tracking runs through PartnerStack, so you see commissions in real time. Brevo doesn't print the amounts on its program page, so check them in PartnerStack before deciding whether a flat fee beats recurring for your traffic.
Klaviyo partners, ActiveCampaign and Mailchimp: the agency route
A lot of people search "Klaviyo partner" or "Klaviyo affiliate program" expecting a link-and-earn deal. That isn't what Klaviyo publishes. K:Partners is for agencies providing strategy, implementation and managed services to Klaviyo brands, and for tech companies listing apps in its marketplace. Klaviyo says partners report at least $3 in services revenue for every $1 of Klaviyo MRR. Perks include training and certification, in-product visibility for agencies, co-marketing, and marketplace distribution to 193,000+ brands. No published commission.
The ActiveCampaign partner program works the same way for agencies, consultants and resellers: a partner portal, direct client billing and white-label options. Commission terms aren't published.
Mailchimp & Co is free for freelancers and agencies who manage Mailchimp for clients, with three levels: Member, Partner and Pro Partner. Higher levels add an Experts Directory listing, 24/7 priority support and a partner manager.
If you run an ecommerce or lifecycle agency, these programs are worth more than any affiliate link. The value is in retainers, leads from directories and better support for your clients. See our guide to agency partner programs for how to judge them.
Adjacent tools worth pairing
Email rarely gets bought alone. Landing pages and funnels sit right next to it.
systeme.io pays 60% lifetime recurring with lifetime attribution, no application, and a $30 minimum payout. Leadpages pays up to $400 per referred customer depending on plan, and its page markets 30% recurring, with monthly payouts through PartnerStack and a $50 minimum. Flodesk gives every account a $15-per-win link, while approved partners earn 50% for 12 months.
How to actually earn from these
Write comparisons, not reviews. "MailerLite vs Kit" pages convert far better than a single-tool review, because the reader is already choosing. Be honest about who each tool isn't for.
Show the migration. Fear of moving a list blocks more sales than price. A short guide on importing subscribers is the best affiliate content in this category.
Pick two, not ten. One lifetime program for small businesses and one creator program covers most audiences. Ten links on a page reads as a coupon site.
Disclose. Say you earn a commission, near the link, in plain language. Every program here expects it and most markets require it.
How we list these programs
PartnersWatch lists open partner programs from each brand's own public partner page, with the date we last checked it. We're not affiliated with these brands, and any brand can claim, correct or remove its listing. Programs change terms without notice, so confirm current rates before you rely on them. See how the directory works.
Related: best SaaS affiliate programs, recurring commission affiliate programs and recurring vs one-time commission.
FAQ
What is the best email marketing affiliate program?
For most bloggers, MailerLite's 30% lifetime recurring commission is the safest start. Creator-focused sites usually earn more from Kit's 50% first-year rate or beehiiv's up to 60% for 12 months. High-volume affiliates should look at GetResponse, which reaches 60% at 100+ sales a year.
How much does the MailerLite affiliate program pay?
MailerLite pays 30% of every payment a referred customer makes, for as long as they remain a customer. Anyone can apply on the MailerLite listing.
Does Klaviyo have an affiliate program?
Klaviyo's published program, K:Partners, is for agencies and technology partners rather than link affiliates. It offers training, certification, co-marketing and marketplace distribution, and doesn't publish a commission rate.
Is the Kit (ConvertKit) affiliate program recurring?
Kit pays 50% for the first 12 months. After that, affiliates who refer at least 10 paying customers a year reach Bronze, Silver or Gold and earn 10% to 20% recurring beyond year one.
Does Brevo have an affiliate program?
Yes. Brevo pays a fixed commission per referral that subscribes, with a 90-day cookie, and runs tracking and payouts through PartnerStack. The amounts aren't listed on its program page.
What is the beehiiv partner program commission?
beehiiv pays up to 60% of referral revenue monthly for 12 months, tiered by lifetime conversions, with a 60-day cookie. Referred users get a 14-day trial and 20% off their first three months.
Does ActiveCampaign have a partner program?
Yes, for agencies, consultants and resellers. It includes a partner portal, direct client billing and white-label options. Commission terms aren't published.